Survey confirms that corporate health promotion is gaining importance

Health promotion activities are gaining importance across companies in Germany, Austria and Switzerland

15 AUGUST 2014, ZURICH, SWITZERLAND
Summary
In the first half of 2014, dacadoo conducted an online survey among companies located in Germany, Austria and Switzerland to gain better insights on current corporate health promotion practice and future trends. 40% of respondents mentioned that an organizational health process was in place in their company and 33% confirmed that corporate health promotion activities were being offered as part of their organizational health process. According to the survey, already 25% of companies also offer online health promotion tools for their employees. As 80% of respondents confirmed that the majority of their workforce uses smartphones today, it is likely that the mobile health solutions, that make use of mobile and wearable devices, will rise in the future, as the penetration of smartphones among the workforce is a key enabler to introduce online and mobile corporate health promotion solutions.

Zurich, Switzerland – The Swiss mobile health promotion company dacadoo ag reports that corporate health promotion activities are gaining importance across companies in Germany, Austria and Switzerland, according to the results of their online survey.

dacadoo offers a comprehensive health promotion and lifestyle navigation solution that enables people to track, manage and benchmark their health and well-being in an easy and fun way. Corporate wellness solutions such as the one from dacadoo are gaining traction among HR departments of companies in Europe that offer these services to more and more for their employees as part of their corporate health promotion initiatives.

In the first half of 2014, dacadoo conducted an online survey among companies located in Germany, Austria and Switzerland to gain better insights on current corporate health promotion practice and future trends. 40% of respondents mentioned that an organizational health process was in place in their company and 33% confirmed that corporate health promotion activities were being offered as part of their organizational health process. According to the survey, already 25% of companies also offer online health promotion tools for their employees. As 80% of respondents confirmed that the majority of their workforce uses smartphones today, it is likely that the mobile health solutions, that make use of mobile and wearable devices, will rise in the future, as the penetration of smartphones among the workforce is a key enabler to introduce online and mobile corporate health promotion solutions.

Peter Ohnemus, founder and CEO of dacadoo stated: “Corporate health promotion programs are becoming more and more important within organizational health strategies of employers, as results clearly indicate that a healthy, happy and motivated workforce delivery higher performance and remains more loyal towards their employees over time. Digital mobile wellness solutions will play a significant role in engaging and motivating employees to adopt healthier lifestyles.”

Link to dacadoo’s infographic with the survey results:

http://blog.dacadoo.com/wp-content/uploads/2014/07/corporate-health-survey-2014-results-infographic-FULL.png

The dacadoo Health Engagement solution enables consumers to track, manage and benchmark their health and well-being in an easy and fun way. Based on the principle of “what you can measure, you can manage”, dacadoo visualizes the current health and well-being of an individual with a personal Health Score, a scientifically calculated number from 1 (low) to 1,000 (high). The score works as an indicator and moves up or down in real-time, depending on how the body values, emotional wellbeing, and activities (exercise, nutrition, stress and sleep) change. To be active and help individuals remain engaged, dacadoo applies motivation techniques from behavioral science and gaming, uses social dynamics from groups and social networks, and provides personalized feedback through its Health Navigator analytics engine. dacadoo works as health & lifestyle navigator in the pocket, motivates to stay active and keep going, rewards for success and helps to achieve goals. The award-winning company is working with strategic partners from the insurance, mobile telecommunications, health & wellness, and media industry sectors to bring this solution to the global mobile health market. dacadoo has offices in Zurich, Switzerland and in the Silicon Valley, USA.

More information can be found on: www.dacadoo.com

Press contact:

Manuel Heuer, COO
dacadoo ag - Othmarstrasse 8 - 8008
Zürich Tel.: +41 44 251 23 23
Fax: +41 44 251 00 72
manuel.heuer@dacadoo.com


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Images
Spokespeople
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    Manuel Heuer

    Manuel.Heuer @ dacadoo.com
    Phone: + 41 44 2512323 (no support)
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    Yago Veith

    yago.veith @ dacadoo.com

    yagoveith

About dacadoo

Live healthy! Track and benchmark your health and fitness. Get your dacadoo Health Score, share activities with friends, win challenges!

dacadoo has developed an easy-to-use, wireless, secure and fun way to manage your personal health & fitness from a lifestyle, wellness and chronic disease perspective called the dacadoo health platform.

The platform calculates your personal dacadoo Health Score, a number from 1 (poor) to 1’000 (excellent). It is a directional relative indicator of your current health and fitness status in real-time. By integrating gaming and social networking principles, dacadoo motivates you to be active in an easy way by automatically tracking and comparing your personal health, fitness and lifestyle.

The dacadoo health platform enables the tracking of over 100 fitness activities (outdoor and indoor sports) either over the mobile dacadoo tracker app or via manual entry. The dacadoo energy models are based on MET (metabolic equivalent of Task)* which measures the intensity of a physical activity. *Compendium of Physical Activity, Stanford University

Download the free dacadoo smartphone tracker app for iPhone, Android and BlackBerry to track your fitness activities automatically.

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